Glu + WWE Partner on Development of Upcoming Mobile Game
Thursday, June 22, 2017
SAN FRANCISCO--(BUSINESS WIRE)--Jun. 20, 2017-- Glu Mobile Inc. (NASDAQ: GLUU), a leading global developer and publisher of free-to-play mobile games, today announced it has entered into a multi-year agreement with WWE (NYSE: WWE), a recognized leader in global entertainment, to develop a mobile game featuring WWE Superstars, logos and marks. Currently being developed by the same studio as Glu’s largest sports franchise, Tap Sports Baseball, Glu’s WWE title will include simple, one-touch gameplay mechanics with deep meta game features.
The project will utilize the names and likenesses of many of the organization’s most popular legends including The Undertaker, Stone Cold Steve Austin, The Rock and Triple H, as well as current roster of fan-favorites such as John Cena, Roman Reigns and Brock Lesnar.
“As a leader in sports entertainment, WWE features an enormous universe of WWE Superstars and ever-evolving storylines,” said Chris Akhavan, Glu’s Chief Revenue Officer. “We can’t wait to translate the emotional connection WWE has with its audience into a mobile game that fans are going to love.”
“WWE fans are digitally-savvy and always looking for new content featuring their favorite Superstars,” said Casey Collins, WWE Executive Vice President, Consumer Products. “Glu’s previous successes in the casual sports genre make them the perfect developer to bring this project to life.”
Currently slated for global release in 2018, Glu will release additional information on the game’s development at a later date.
Cautions Regarding Forward-Looking Statements
This press release contains certain “forward-looking statements” related to the business of Glu Mobile Inc., including statements that Glu is developing a mobile game featuring WWE’s Superstars, logos and marks; that the WWE title will include simple, one-touch gameplay mechanics; that the project will utilize the names and likenesses of many of the organization’s most popular legends including The Undertaker, Stone Cold Steve Austin, The Rock and Triple H, as well as current roster of fan-favorites like John Cena, Roman Reigns and Brock Lesnar; that Glu will translate the passion and emotional connection WWE fans have for the WWE into a mobile game WWE fans are going to love; that Glu’s previous successes in the casual sports genre make them the perfect developer to bring this project to life; and that the game is slated for global release in 2018. Such forward-looking statements involve known and unknown risks and uncertainties, including, but not limited to, the risk that we do not realize the expected benefits from our agreement with the WWE; the risk that consumer demand for smartphones, tablets and next-generation platforms does not grow as significantly as we anticipate or that we will be unable to capitalize on any such growth; and the risk that we do not realize a sufficient return on our investment with respect to our efforts to develop free-to-play games for smartphones, tablets and next-generation platforms. Certain of these risks and uncertainties are or will be described in greater detail in our public filings with the SEC. Glu is not under obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise.
About Glu Mobile
Glu Mobile (NASDAQ:GLUU) is a leading global developer and publisher of free-to-play mobile games. Glu is focused on creating compelling original IP games such as CONTRACT KILLER, COOKING DASH, COVET FASHION, DEER HUNTER, DESIGN HOME, QUIZUP, and RACING RIVALS, and branded IP games including RESTAURANT DASH WITH GORDON RAMSAY, KENDALL & KYLIE, MLB TAP SPORTS BASEBALL 2017 and KIM KARDASHIAN: HOLLYWOOD on the App Store, Google Play and Amazon Appstore. Founded in 2001, Glu is headquartered in San Francisco with U.S. offices in Burlingame, San Mateo and Long Beach, and international locations in Canada, China, India, Japan, and Russia. Consumers can find high-quality entertainment wherever they see the ‘g’ character logo or at www.glu.com.
For live updates, please follow Glu via Twitter at www.twitter.com/glumobile and on Instagram at www.instagram.com/glumobile, or become a Glu fan at www.facebook.com/glumobile.
CONTRACT KILLER, COOKING DASH, COVET FASHION, DEER HUNTER, QUIZUP, RACING RIVALS, TAP SPORTS, GLU, GLU MOBILE, and the 'g' character logo are trademarks of Glu Mobile Inc.
WWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms. WWE programming reaches more than 650 million homes worldwide in 20 languages. WWE Network, the first-ever 24/7 over-the-top premium network that includes all live pay-per-views, scheduled programming and a massive video-on-demand library, is currently available in more than 180 countries. The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, London, Mexico City, Mumbai, Shanghai, Singapore, Dubai, Munich and Tokyo.
Additional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities, go to http://www.wwe.com/worldwide/
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Source: Glu Mobile Inc.